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Monday, October 08, 2007

Southwest: the airline with a personality


If you hadn't heard the news (it happened a while ago), Southwest flight attendants asked Kyla (seen above) to cover up a bit because some of the other passengers complained.

When she couldn't tug that "skirt" down any further she, "...Was left embarrassed by the situation, which she said played out in front of fellow passengers -- so embarrassed she requested a blanket to cover herself for the flight."

So embarrassed she felt she had to *gasp!* cover up?! Heavens no! We can't have that!

Bad PR? Yes. Is Kyla dressed like a skank? Yes. (But I suppose that's to be expected from a Hooter's waitress.)

There was no official apology from Southwest, but after she made a fuss to the media about it Southwest responded:

From a Company who really loves PR, touche to you Kyla! Some have said we've gone from wearing our famous hot pants to having hot flashes at Southwest, but nothing could be further from the truth. As we both know, this story has great legs, but the true issue here is that you are a valued Customer, and you did not get an adequate apology. Kyla, we could have handled this better, and on behalf of Southwest Airlines, I am truly sorry. We hope you continue to fly Southwest Airlines. Our Company is based on freedom even if our actions may have not appeared that way. It was never our intention to treat you unfairly and again, we apologize.

Awesome. In the words of my father in-law, "Way to take it a step further." Southwest even had "miniskirt fares" for a while, in celebration of Kyla's revealing attire. Seriously.

It's great to see corporations with personality and a sense of humor. I love flying Southwest and have cracked up more than once at the flight attendant's humorous antics.

Well done Southwest.


Photo & quote courtesy of ABC